The undisputed king of lather. Super concentrated. Incredibly long-lasting. Outworks 5 bottles of that liquid stuff. Delivers over 175 squeaky clean washes. Activated charcoal to detoxify scalp. Argan oil to condition hair. Cedarwood bark oil to restore and repair. Argan oil to condition hair. Cedarwood bark oil to restore and repair. Naturally derived fragrance. No plastic waste. A portion of proceeds benefits U.S. Veterans.