Vegan. 100% vegetarian ingredients. For all hair types. Cleanses & smooths every strand. Seduces with shine. Reduces frizz. Safe for color-treated hair. Lauryl & laureth sulfate-free. Color safe. Salon quality. Yes: Vegan, cruelty-free, infused with natural botanical ingredients, recyclable packaging. No: Harmful sulfates, PEGs, parabens, mineral oil, propylene glycol, phthlates, artificial dyes. Family owned and operated, since 1929. Eco chic hair care. 2chic or not 2chic? Escape from frizz. Venture into vibrancy. Revel in smooth, silky, touchable locks. So luxe - 2chic Brazillian Keratin & Moroccan Argan Oil Ultra Sleek Shampoo. So rich - our exclusive Dual Smoothing Complex with plant-sourced protein. In this place, timeless beauty secrets meet modern luxury. Release the potion and transport your senses. Lather in softness, manageability and glossy radiance. Color-protected. Vital elasticity - reborn. Hair that inspires legends - revealed. It's the ultimate in Eco Chic indulgence - for beauty that's 2chic. We do not parabens, lauryl or laureth sulfate, dyes or PEGs to this product. giovannicosmetics.com. Cruelty-free. No animal testing. Please recycle. Made in USA from globally sourced materials.